The Importance of a Professional Email Domain

Is your business utilizing a professional email domain or are you still using a basic Gmail account for your business? While not inherently “bad,” the absence of a professional domain could be costing you business. Securing a professional domain for yourself and your team is important for a number of reasons, and well worth the investment. Read on to learn more about why we recommend professional email domains for all businesses.

It Lends Credibility

To put it simply, using a professional email domain is, well, professional. Prospective clients, vendors, and others will be more likely to trust your business when communication is being routed through #ob#lbheanzr#at#lbheohfvarff.pbz#ob# instead of a personal Yahoo or Hotmail account where several numbers trail your last name. Not to mention, a well-developed branding strategy is crucial to your businesses’ success, and branded email addresses are an important aspect of that.

Email Domain

Which would you trust?

Less Likely To Be Flagged As Spam

Some email services, especially those associated with business accounts, will filter email addresses from certain free vendors straight into a Junk Mail folder. That’s the last place you want your emails to end up when trying to communicate important information to an existing or potential client. Finding that your correspondence is often getting lost, or you aren’t hearing back from clients? A professional email domain can fix all of that.

Speaking of Spam

It’s much harder for scammers to impersonate your company when you’re using a professional email domain. Because you control the assignment of email addresses with your domain, a scammer won’t be able to send an email that looks like it is coming from one. This protects both you and your clients against phishing emails and other similar attacks.

Organization

The use of standard email addresses allows for more organization across your company. The ability to pick a standard format for setting up employee emails not only creates a streamlined process but also guarantees you maintain control of those accounts when those employees move on. Standardization also helps customers easily remember the formula for emails at your company, so they are able to reach out with ease.

In short, you can’t use a free email domain forever. Especially if you want to take your business to the next level. A professional email domain not only lends itself to a solid branding strategy but builds trust and protects your company from getting caught up in email spoofing scams.

OTELCO Can Help You Establish a Professional Email Domain

OTELCO  has multiple solutions for customizing your corporate email. Our Office 365 suite is a great solution for any business, and our Zimbra product is perfect for smaller businesses looking to save. Book a consultation with one of our IT experts today to find the right Professional Email Domain solution for your organization!

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